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Overview

In today’s fast-moving business world, success depends on more than technical knowledge. People who can think strategically, communicate clearly and adapt confidently are the ones who drive change. 

This flexible programme from Goldsmiths’ School of Creative Management lets participants build a bespoke portfolio of practical business skills. Beginning with a consultation to identify priorities, the workshops are tailored to individual or organisational needs, combining reflective practice with hands-on learning. Participants leave better equipped to navigate complexity, lead effectively and invest in their professional growth. 

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Choose fom a series of interactive workshops designed to strengthen skills across cognitive, practical, interpersonal and career management areas: 

• Identifying strengths, skills gaps and professional priorities 
• Negotiation strategy and practice 
• Team dynamics and psychometric insights 
• Crisis communication and reputational management 
• Presentation and persuasion skills 
• Building and managing a professional brand 
• AI and its impact on business
• Reflective practice for learning and leadership 

The programme begins with a briefing and consultation session and concludes with a reflective debrief ensuring learning translates into meaningful change. 

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Ideal for organisations and professionals looking to invest in people and build capability, including: 

• Businesses seeking targeted, flexible skills development
• Managers and professionals aiming to strengthen leadership, strategy and communication 
• Teams navigating change, growth or increasing complexity 

Customisation empowers participants to focus on what matters most to them and their organisation. 

Who leads it 

Convened by Mark McCulloch, Lecturer in Marketing and Management at Ó£ÌÒÊÓƵ, with specialist contributors where relevant. 

Mark combines extensive industry experience in marketing, PR and communications with academic expertise, helping participants develop practical, adaptable skills for today’s business environment.